Electrical Marketing That Generates More Calls and Booked Jobs

We help electrical contractors increase qualified leads, lower acquisition costs, and grow revenue.

Industry Challenges

A wide range of job types, from small repairs to panel upgrades and EV charger installs, makes it hard to target the right customer. Longer research phase for bigger jobs. Licensing and permit questions that slow down booking. Competing against handymen who undercut on price.

Marketing Strategy

Segment campaigns by job type so small repair leads and large project leads get different messaging and follow up, then use conversion systems to move bigger jobs through a longer decision process.

Google Ads

Separate campaigns for emergency repairs versus planned projects like panel upgrades and EV charger installation.

Builds trust for homeowners wary of unlicensed electricians who want a vetted, guaranteed provider.

Qualifies job type and urgency on the first call, routing emergencies immediately and scheduling estimates for larger projects.

Service specific pages for panel upgrades, EV chargers, and rewiring that rank for high intent searches.

Frequently Asked Questions

Can you target bigger jobs like panel upgrades separately from small repairs?

Yes, these run as separate campaigns with different messaging and landing pages.

Timelines depend on current account history and market competition, confirmed during your Growth Assessment.

Yes, licensing, guarantees, and reviews are highlighted throughout the campaigns and site.